Newsletter Marketing

Newsletters also known as "E-NewsLetter" is a great channel for direct marketers. We make it simple to create and send your professional newsletter to your customers, clients and promote your business! With Side Door Marketing you are are in control.

What we offer you

• Professional and full color newsletters
• Its easy and inexpensive
• Reach your target audience
• We provide you with the online tools and software
• We provide the campaign reporting tools you need to monitor your campaigns
• Tweak Your Newsletters accordingly
• Stay in touch with your clients and customers
• We provide you with the templates and you can easily edit the templates
• Software works with and from any internet connection
• Privacy is Guaranteed

Some tips to build an effective NewsLetter

• Get the relationship off to a good start - Allow customers to subscribe and unsubscribe easily
• Get their attention - Make the newsletter stand out or Offer something good
• Keep their attention - Build a large community and publish regularly
• Know when to sell them - Call to Action Statement
• Respond appropriately - If someone shows interest in a product or service
• Segment your audience - Provide separate newsletters to different audiences
• Lower the threshold to viral marketing - Link that have "tell a friend" "Email to a friend"
• Allow the target audience to respond - Provide Surveys
• Plan and Play - RSS, Feeds, Pod Cast and more

Statistics about newsletters

• Users spent an average of 51 seconds reading newsletters
• 19% of potential subscribers are lost due to usability
  Source: Nielson